Technology Sales Professional Program
Prepare for entry-level technology sales and sales development roles through online training in prospecting, lead generation, outbound outreach, discovery calls, qualification, CRM operations, pipeline management, virtual meetings, professional communication, resume/LinkedIn preparation, mock outreach, role play, and a final capstone.
This program is designed for adults who want a customer-facing career pathway and need structured training in modern sales communication, outreach strategy, and business development fundamentals.
*Employment is not guaranteed. Employer hiring decisions, sales performance expectations, compensation, and advancement opportunities vary.
120 CONTACT HRS
6-12 WEEKS approx.
Sales, CRM & Outreach Training
COURSE DURATION
EST. COMPLETION
CERTIFICATIONS
Program Details
Delivery
Total Hours
- 100% Online — available 24/7
Full-Time Completion
- ~6 weeks at 20 hrs/week
- 120 Clock Hours
Part-Time Completion
- ~12 weeks at 10 hrs/week
Maximum Enrollment Period
Tuition
- 12 months from enrollment
Prerequisites
- $9,499 + $500 Technology Fee = $9,999
- None
Recommended Certifications
- AA-ISP and NASP, as applicable
Texas Training School awards a Certificate of Completion. Any third-party sales certifications are external credentials and are awarded only by the applicable certifying organizations after requirements are met.
Technology Sales Curriculum
PHASE 01
Technology Sales Foundations
Technology sales roles, SDR responsibilities, sales process overview, ethics in sales, professional communication, industry terminology, and technology landscape basics.
Related module: TS-101
PHASE 02
Prospecting & Lead Generation
Ideal customer profile basics, outbound email and phone techniques, prospecting scripts, research methods, activity tracking, pipeline entry, and lead-generation habits.
Related module: TS-102
PHASE 03
Discovery & Qualification
Discovery frameworks, qualification methodologies, active listening techniques, setting next steps, needs assessment, and customer conversation structure.
Related module: TS-103
PHASE 04
Messaging & Objection Handling
Value propositions, messaging frameworks, basic storytelling, objection handling, and communicating business value clearly.
Related module: TS-104
PHASE 05
CRM & Pipeline Management
CRM fundamentals, data logging, pipeline stages, follow-up workflows, reporting basics, and sales activity tracking.
Related module: TS-105
PHASE 06
Sales Calls, Virtual Meetings & Capstone
Call structure, virtual meeting etiquette, demo basics, stakeholder communication, presentation skills, resume and LinkedIn optimization, interview preparation, mock outreach exercises, role-play scenarios, and final capstone assessment.
Related modules: TS-106, TS-107
Learning Outcomes
Sales Communication
Build foundational ability to communicate professionally across phone, email, video, and written outreach channels.
Prospecting & Qualification
Learn how to research prospects, use outreach techniques, conduct discovery conversations, ask qualifying questions, identify needs, and set next steps.
CRM & Pipeline Readiness
Develop familiarity with CRM workflows, pipeline stages, activity tracking, follow-up habits, and reporting basics used in sales development environments.
Career Readiness
Build resume, LinkedIn, interview, mock outreach, role-play, and capstone materials to support entry-level sales conversations.
Career Prospects & Opportunities
Sales Development Representative (SDR)
A common entry-level technology sales role focused on prospecting, qualifying leads, booking meetings, and supporting the sales pipeline.
Business Development Representative
A related role focused on outbound prospecting, market development, lead generation, and early-stage customer conversations.
Inside Sales Associate
A customer-facing role that may include outreach, follow-up, product/service communication, appointment setting, and sales support.
CRM Specialist / Sales Support Associate
A pathway for students who are detail-oriented and interested in pipeline data, CRM hygiene, activity tracking, reporting, and sales operations support.
Technology sales is a skills-based career path where employers often evaluate communication, confidence, outreach discipline, CRM familiarity, and interview readiness. Training can help students build vocabulary, practice structured outreach, and show employers that they understand the basic sales development workflow.
Research on nontraditional credentials and online skill signals suggests that the value of a credential is strongest when the learner can clearly communicate and display the skills connected to it. A randomized experiment involving more than 800,000 online learners found that encouraging learners to share completed credentials increased credential sharing and was associated with higher reported new employment, especially when jobs were related to the certificate.
A note for prospective students: This program awards a Certificate of Completion and prepares students for entry-level technology sales, sales development, business development, inside sales, CRM-support, and sales-support opportunities. Technology sales is not typically a state-licensed trade like HVAC, but it is a performance-based professional field where employers look for communication ability, prospecting discipline, CRM familiarity, follow-up habits, discovery skills, qualification ability, and professional confidence. Structured training can help students turn customer-service experience, retail experience, business interest, or natural communication ability into a more organized sales career pathway. Professional certifications such as AA-ISP or NASP may help strengthen a student’s profile where applicable, but they do not replace interview performance, employer training, product knowledge, sales activity, or workplace results. Texas Training School encourages all students to research the specific requirements, expectations, compensation structure, and career path for any sales role or employer they plan to pursue.
Data sources: Texas Training School Catalog, Technology Sales Course Overview, SOC 41-3091.00; ONET Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel; U.S. Bureau of Labor Statistics Occupational Projections and Worker Characteristics, SOC 41-3091; NACE Job Outlook 2026 career-readiness employer survey; AA-ISP and NASP certification information, as applicable. The catalog states that the Technology Sales program prepares students for entry-level technology sales roles by building foundational skills in sales development, prospecting, outreach strategy, CRM tools, and professional communication. ONET identifies customer service, sales and marketing, communication, and CRM software such as Salesforce as relevant to the related services-sales occupation. BLS lists the broader related SOC 41-3091 occupation as requiring a high school diploma or equivalent for entry, no prior related work experience, and moderate-term on-the-job training. NACE’s Job Outlook 2026 reporting shows employers continue to value communication, teamwork, professionalism, critical thinking, and other career-readiness skills for entry-level candidates.
Market Outlook
Texas Training School’s catalog aligns Technology Sales with SOC 41-3091. BLS occupational projections list Sales Representatives of Services, Except Advertising, Insurance, Financial Services, and Travel at 1,272,700 jobs in 2025, projected to reach 1,306,700 by 2035, with about 115,700 annual openings and a median annual wage of $69,990.
Because “technology sales” is a narrower market than the full SOC category, this should be presented as a related labor-market indicator, not a guarantee of technology-sales hiring.
115,700+
$69,990
2.7%
Projected annual openings
Median annual wage for related services-sales occupation
Projected employment growth for related SOC
Source: U.S. Bureau of Labor Statistics, Occupational Projections and Worker Characteristics, 2025–2035, SOC 41-3091. This is a related services-sales occupation; technology sales roles vary by employer, product, experience, and market conditions.
Why structured sales training can matter
Technology Sales Course FAQs
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